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Reindeer Roundup at BFPL


Santa’s reindeer are taking a short break, but they’ll be back soon on December 19th. In the meantime, visit Brookfield Place and play Dreidel Dash! You get five chances to spin dreidels throughout Brookfield Place & win a special prize!


  • Visit Brookfield Place and search for snowflakes that are posted throughout the complex.
  • Found one? Scan the QR code located on the center of the sign to launch bfplroundup.com
  • Once the experience is launched, scan the snowflake on the bottom of the poster using your phone and a reindeer will appear!
  • Collect all the reindeer and pick up a special present at the concierge.
  • Prizes are also awarded to participants who post a photo of the experience on social media, and tag @bfplny!


Concierge Hours

Monday – Saturday, 10:00 AM – 8:00 PM

Sunday, 12:00 – 6:00 PM

Concierge Holiday Hours

Christmas Eve, December 24 | 10:00 AM – 6:00 PM

Brookfield Place is open to help you make the most of this special time of year. Check out these other  holiday experiences and don’t forget to ice skate along the Waterfront Plaza! 

Luminaries: Now – January 3
The Winter Garden is aglow with a canopy of colorful lanterns among the palms. Between scheduled light shows at the top of every hour, two touchless wishing stations let you activate the lights with a holiday wish. For each wish, Brookfield Place will donate $1 (up to $25,000) to ROAR (Relief Opportunities for All Restaurants).

Dreidel Dash: December 10 – December 18
An augmented reality experience, only for Chanukah. Find the snowflakes throughout Brookfield Place to play a game of dreidel. Lucky winners will receive a special prize.

Virtual Performances of New York Theatre Ballet: The Nutcracker
Watch as dancers perform vignettes throughout Brookfield Place. A new video will be released on BFPLNY.com on December 9, 16, & 23.

Make Brookfield Place your place for holiday fun.


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